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PostSubject: FootJoy to Enter Apparel Business   Sat Nov 19, 2011 12:03 am

FootJoy to Enter Apparel Business

As you may have already known, FootJoy has announced their full entry into the apparel business. It came as no surprise as most people know that this is the next logical step for FootJoy. In fact, they have been in the outerwear business and the familiar logo appears so often that some people were surprised that they are not already in the business.

We were fortunate enough to be invited to their launch event. Truth be told, when Steve Gale, the VP of Apparel Sales FootJoy Worldwide announced that FootJoy was adopting ‘classic’ and ‘traditional’ look with performance material, I was wondering in my mind if they are going to be old fashion.

I was quickly proven wrong. Instead of words, I’ll let pictures of FootJoy models(proudly assembled from their ever willing professionals golfers by Marc Seow) do the talking.

Launch of Cape Cod and Savannah: March 2012
Launch of Napa Valley: May 2012
Launch of Newport: July 2012

In conclusion, I would say the launch event was very successful and the apparels are in fact, very classy and exude high quality all over them. You may see more pictures on our Facebook Page here. Ending off, I am also very impressed by the FootJoy belt the models are wearing. Unfortunately for you and me, that is not for sale!

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